Executive Workspace (EWS) is a company that provides office space, meeting space & virtual office services. They located in Dallas, TX. The motto of the company is "Helping Businesses Succeed One Office at a Time" and they really do their best for each client. I work with EWS since July 2017. During these years I’ve made multiple marketing and web design projects.
Here’s a list of the projects and my responsibilities:
Complete redesign of the corporate website, which includes the site’s UI and UX (using Hotjar and Google Optimize);
Wordpress web development of the new site
speed and SEO optimization of the website, including keyword research (using Semrush), on-page SEO, work on Google's search result snippets, and off-page SEO.
Connecting and managing third-party software and APIs to the site (Google’s Tag Manager, Analytics, Search Console, Maps, InfusionSoft CRM, Drift Chat, CallRail, Wistia, Hotjar, etc).
I designed and created multiple landing pages for PPC campaigns, and affiliated websites/landing pages, using Wordpress and custom web development;
Created a closed educational portal for EWS employees;
I've run customer research to identify companies ideal customers, brand voice and vision
Made initial competitors research and run sheduled keyword researches (with Semrush)
Set up and managed Google Search and Display Campaigns, created ad creatives and copy;
Managed 16 locations in Google business, regularly created creatives for new offers;
Managed socials media accounts, wrote new posts, created graphic and videos;
Work with company's CRM system
Created and sorted lists for email marketing
I made graphic design for EWS website and for promotion materials, including digital materials for accounts on third-party websites (images, brochures, infographics, plans), and for print (brochures, postcards, business cards, decals);